More and more people are creating video content than ever before. Not only is it a wonderful way to creatively express yourself with apps like TikTok and Snapchat, but it’s also a great way to make money to monetize and to make money while you sleep. If you can manage to make a video go viral, you can use it as a tool to promote your business or even become an internet star.
Yet wanting a video to go viral and actually getting it to go viral are two very different things. So it helps to know some of the best tips for getting seen and increasing your chances of your video being an overnight success. So here are some helpful pointers for making your video go viral.
Create a Plan
The first step is knowing your goals for your video to go viral. For example, is the end objective to bring more visibility to your product? If so, then make sure that you have the steps in place for that to happen. For example, when people click on your video, make sure you add a link to your website.
Once they land on your website, you want to make sure that it’s worth them sticking around. That means you should have a visually stunning website full of all of the information people need to learn more about your product or business. Know what steps you want to encourage your visitors to take next, and set the groundwork for what you hope your viral video will achieve. The better you can plan, the more effective your plan will be.
Follow Relevant Topics
One of the most effective ways to ensure that your video starts piquing people’s interest is by creating something that is relevant to current events. Get to know what’s happening in the world, and create something that touches on a trending topic.
Stay updated with the latest news stories, celebrity gossip, and more. Follow all of the latest buzzwords on social media, and use this as a guide when deciding what kind of content to add to your video. The more relevant you can keep your content, the more likely it is to start getting passed around, which is the ultimate goal.
Focus On Relatability
When it comes to viral videos, the most successful ones are those we look at and relate to. People are more likely to share something if it touches on a subject that they feel with their lifestyle or beliefs. So, try to pinpoint particular subjects, opinions, or feelings that people are likely to relate to. Above all, make it funny. The funnier you can make something, the greater your chances of your video being passed around.